Job Description
Wichita State University Foundation and Alumni Engagement (WSUFAE) is looking to hire a creative, strategic, and highly motivated individual as the Social Media Manager to join our Marketing & Communications team. This role is responsible for developing and executing a dynamic social media strategy that elevates our brand, builds community, and engages a wide range of audiences including alumni, donors, students, and campus partners. The Social Media Manager will represent both WSUFAE and Wichita State University with professionalism and passion, exemplifying our core values of Integrity, Excellence, Collaboration, and Service in all aspects of their work.
With a team of more than 50 dedicated individuals working to support fundraising and donor and alumni relationships, the WSUFAE is proud to champion the continued growth of Wichita State University. With nearly $400 million in managed assets and thousands of alumni spread around the world, it is an exciting time to be a part of advancing Shocker Nation.
The job duties for this position include: - Content Creation and Management:
- Develop and execute a comprehensive social media strategy aligned with organizational goals.
- Create, curate and schedule engaging content for platforms such as Facebook, Instagram, Twitter, LinkedIn and other platforms as requested.
- Capture social content at events for donors, alumni and university audiences.
- Ensure brand consistency and voice across all social media channels.
- Work closely with graphic designers, writers, and other team members to produce engaging multimedia content.
- Community Engagement and Brand Awareness :
- Monitor social media channels for trends, opportunities, and engagement with audiences.
- Engage with content across Wichita State University’s colleges, teams, clubs and more to build brand awareness with the campus community.
- Respond to comments, messages, and inquiries in a timely and professional manner.
- Develop and implement strategies to increase audience growth and brand loyalty.
- Collaboration :
- Collaborate with internal and external stakeholders to align social media efforts with broader university and foundation goals.
- Develop and maintain strong working relationships with internal and campus partners to enhance communication and outreach efforts.
- Administrative Duties :
- Track, analyze and report on key performance metrics and social media campaigns.
- Use insights to refine content strategies and optimize engagement and conversion rates.
- Stay up to date with social media trends, best practices and platform updates.
- Perform other duties as assigned.
Job Requirements - Bachelor’s degree in marketing, communications, digital media or a related field.
- Three years of work experience with management of social media platforms.
- Strong understanding of social media platforms, trends, and analytics tools.
- Commitment to the WSUFAE core values of Integrity, Service, Excellence and Collaboration
Required Skills - Excellent written and verbal communication skills
- Ability to create visually appealing and engaging content
- Strong creative and analytical mindset with the ability to interpret data and drive decisions
- Proficient in social media management tools
- Proficient use of cameras for still photography and video
- Excellent project management skills with the ability to handle multiple tasks at a time while still delivering high level of quality work
- Strong organizational skills
- Strong attention to detail
- Team oriented mindset while working independently as appropriate
Physical Requirements - Frequent and sudden movements from sitting, standing, bending, reaching and walking
- Frequent standing or sitting for prolonged periods
- Occasional use of a telephone for prolonged periods
- Occasional exposure to large crowds, loud noises, and/or bright and/or flashing lights
- Occasional lifting up to 20 pounds
- Occasional exposure to outdoors and hot and inclement weather
WSUFAE offers outstanding benefits including medical/dental/vision (100% premium paid for employee/50% for dependents), term life insurance, tuition reimbursement, 8.5% company matching on retirement accounts after one year, and more.
WSUFAE believes in the power of education. Since 1965, we have worked to connect the students, faculty, and staff of Wichita State University with the resources they need to transform their communities. Our dedicated staff includes members of the development, annual fund, finance, support, and student teams. We have accomplished big goals in the last few years and don't plan to slow down anytime soon.
With a mission built on our core values of integrity, collaboration, excellence, and service, we strive to be an inclusive and equitable work environment. Managers are expected to model this behavior by clearly setting expectations and directly addressing non-inclusive behavior. In our pursuit to build and maintain a high-performing team, it is every individual’s responsibility to contribute to our culture of belonging.
Advancing the mission and vision of Wichita State University takes a strong team, and it is our core values that unite and empower us to reach our goals together. Collectively, we are passionate about education and opening doors to new opportunities by working together to “elevate, celebrate and advance Wichita State University through engagement and philanthropy.”
In compliance with the Americans with Disabilities Act (ADA), Section 504 of the Rehabilitation Act of 1973 and the ADA Amendments Act of 2008, the Wichita State Foundation and Alumni Engagement will provide reasonable accommodation to applicants with a disability in completing the application form or in the interview process. Please notify the Human Resources Office at (316) 978-3815 or email katie.link@wichita.edu in advance so necessary arrangements can be made.
To Apply: Please fill out an application, submit your resume and a cover letter explaining your interests in, and qualifications for, this position.
WSUFAE is an EOE employer
Job Tags
Full time, Work experience placement, Outdoor,